A commercially focused digital media professional with 19 years experience across agency and client-side roles. Abilities and adaptability demonstrated by operating at strategic, tactical and operational levels as a self-employed business owner and in corporate leadership roles.
Achieved success as a business owner / operator, as well as in senior corporate roles, by leveraging strong people, stakeholder and project management skills. Demonstrated the ability to quickly build rapport to forge successful team / commercial relationships, as well as the drive to excel as a team player in challenging environments.
An ambitious individual, who’s analytical and investigative approach to assignments is allied to a ‘can do attitude’ and passion for delivering excellence.
I help businesses to take their ideas, products and services online by producing quality, functional, self-managed websites, and then provide support and assistance to help them to make their sites perform after launch.
I have almost 20 years experience in the online industry – working in digital agencies on big brand clients, and managing the ecommerce for some high-turnover client companies.
In a newly created role, recruited to develop, market & manage the Company's Trade and Consumer Ecommerce websites. Responsibilities include the planning and management of marketing activities, within defined Cost Per Acquisition target, across multiple online channels, and ensuring customer retention through E-mail marketing campaigns.
Launched a self-employed business to capitalise on 21 years digital development and marketing experience, delivering Web Design and Digital Marketing services to local agency and small / medium business clients and exists to improve their digital presence and performance. The business offers a range of online services, provides advice and supports clients where they lack the requisite digital experience and depth of knowledge.
Recruited to plan, launch and lead a new B2C e-commerce business for a £60m turnover Reseller of IT hardware/software focussed on the B2B market and operating on a direct sales model basis. The role had full accountability for the new B2C channel’s trading performance and required the planning and management of marketing activities within defined Cost Per Acquisition (CPA) targets, across multiple online channels.
Led the development and implementation of the online customer acquisition / retention strategies and e-commerce function for the UK subsidiary of a €65m turnover European Group which offered a portfolio of consumer electronics goods via 30 multi-lingual Websites.
Energy Cell operated as an integrated digital agency and specialised in Design, Development and Marketing, for clients spanning a range of business sectors. As Account Director, was responsible for a full range of digital projects for major clients and their globally recognised brands - including BBC, KPMG, Mars, BT, Heinz, PepsiCo, Homepride.
Appointed as a Financial Adviser responsible for a territory covering North & West Yorkshire. A role which required sourcing new business by re-establishing and developing relationships with an existing database of clients; proactively marketing to and developing external sources; and securing valuable new business referrals.
Corporate Managers Assistant for UK Business Banking, required to research, collate and present financial information on new & existing accounts; provide an initial point of contact for the client portfolio; and deal quickly and effectively with customer enquiries, identifying the needs of potential borrowers & investors and selling the full range of bank products.